The market for home building, remodeling and renovation is extremely competitive. Consumers have greater access to information about construction and building materials than ever before with the advent of the Internet age. Builders need every advantage available to help understand the latest trends for critical products like insulation.
This section of the website has information to help builders compare the most popular types of insulation and understand the unique characteristics and benefits of cellulose insulation. Cellulose insulation provides builders proven advantages in product performance and environmental benefits. These advantages translate into greater satisfaction and improved living environments for customers, and increased sales and profitability for companies that specify cellulose insulation as their standard insulation product.
Download a PDF document of general specifications for cellulose insulation. Then, consider making cellulose insulation the standard product for your homes and remodeling projects instead of less energy efficient batt insulation or more costly foam products that are not eco-friendly. It’s an excellent way to demonstrate real green building innovation, differentiate from competitors using less efficient batt insulation, and provide added value to customers.
CIMA also provides a variety of marketing materials here on the website builders can download to help share the benefits and advantages of cellulose insulation with customers. Integrate these materials in brochure packets and on websites to promote your building or construction company’s use of environmentally friendly, energy-efficient cellulose insulation.
Contact us for assistance or with questions about cellulose insulation.